SHOWCASE
MASKPO – Crafting a Trusted Global Identity for Export-Import Excellence
Branding & Identity
Project Scope
Our project scope for the MASKPO Trading brand identity was comprehensive yet focused, beginning with an in-depth discovery phase to align on their vision for a customer-centric export-import business. This foundational strategy directly informed the visual development, which included the creation of a custom logo—featuring a symbolic ‘M’ monogram—and the selection of a strategic Classic Royal Blue and Gold color palette to communicate trust and global sophistication. The final deliverables were consolidated into a complete stationery system, encompassing business cards and letterhead, providing a professional and cohesive brand toolkit ready for their market launch and future growth.
Project Overview
MASKPO Trading, an emerging export-import enterprise based in Bangladesh with plans to expand into the UAE and Gulf regions, partnered with us to build a distinguished and cohesive brand identity. Focusing on textiles, leather goods, and tea, MASKPO aimed to position itself as a customer-centric and digitally-forward sourcing partner. The goal was to develop a brand that reflects professionalism, reliability, and a commitment to fostering long-term international relationships.
Our Approach
We immersed ourselves in MASKPO’s vision—centered on trust, excellence, and global connectivity. Through a collaborative and research-driven process, we crafted a visual identity that speaks to both modern trade dynamics and timeless professionalism.
The chosen Classic Royal Blue and Gold color palette was strategically selected to convey trust, global sophistication, and premium value—key attributes for a company operating in the competitive international trade landscape.
"Great branding tells a story without words. For MASKPO, the story is one of connection, reliability, and global sophistication—all encapsulated in a mark that is both modern and enduring."
At the heart of the identity is a custom-designed monogram “M”, which elegantly integrates import and export symbolism into its form. This mark is both memorable and meaningful—representing MASKPO’s role as a seamless bridge in global supply chains.
The identity extends into a full suite of stationery including business cards, letterheads, and branding materials, all designed with a clean and professional aesthetic that ensures consistency and recognition across all touchpoints.
Conclusion
MASKPO Trading now possesses a complete and scalable brand system—ready to support their launch into new markets and resonate with clients and partners worldwide. This identity not only establishes immediate credibility but also lays a strong foundation for future growth and digital presence.
We are proud to have delivered a brand identity that truly reflects MASKPO’s vision and values—professional, forward-thinking, and built for global success.
